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Why Business People Speak Like Idiots
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Philadelphia, USA (Philadelphia Enquirer): “Why Business People Speak Like Idiots” is an immensely enjoyable look at business jargon accompanied by a wealth of examples of how corporate miscommunicators use vague or misleading language, which results in obfuscating their true meaning. According to the authors, "jargon, wordiness and evasiveness are the active ingredients of modern business-speak, making up the Obscurity Trap."
For more information, please visit:
www.philly.com/mld/inquirer/business/12042590.htm
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