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Website globalization investment strategies should favor fewer countries and languages
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Massachusetts, USA (Common Sense Advisory): Before global businesses dive into website globalization and translation, research firm Common Sense Advisory recommends focusing on the nations or languages that provide the most likely return on investment (ROI). For example, only 10 mega-languages – including Chinese, Portuguese, and French – account for 76 percent of the people on the web. The firm’s latest research report, and the first in its 2007 series on website globalization identifies the countries and languages companies need to focus on to capture the business of the more than 1.2 billion internet users worldwide.
For more information, please visit:
commonsenseadvisory.com/research/report_view.php?id=55&cid=0.
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