Keep the Customer Satisfied — Especially in Competitive Markets</tile> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"> <meta http-equiv="description" content="Keep the Customer Satisfied — Especially in Competitive Markets"> <meta http-equiv="keywords" content="Keep,the,Customer,Satisfied,—,Especially,in,Competitive,Markets"> </head> <body> <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="10" height="39"> </td> <td width="99%" height="39"> <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="16%"><a href="http://inttranews.inttra.net"><img src="http://inttranews.inttra.net/images/inttranews_grey_2.jpg" width="192" height="37" border="0"></a></td> <td width="50%" valign="middle"> <p><font face="Arial, Helvetica, sans-serif" size="2"><b><font color="#CCCCCC" face="Verdana, Arial, Helvetica, sans-serif" size="1">KNOW.<br> HOW.</font></b></font> </p> </td> <td width="34%" align="right" valign="top"><font face="Verdana, Arial, Helvetica, sans-serif" size="1" color="#666666">23-05-2007</font></td> </tr> </table> </td> </tr> <tr> <td width="10"> </td> <td width="99%" > </td> </tr> <tr> <td width="10"> </td> <td width="99%" > <table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="100%"><font face="Verdana, Arial, Helvetica, sans-serif" size="2"> <b>Keep the Customer Satisfied — Especially in Competitive Markets</b></font> </td> </tr> <tr> <td width="100%"> </td> </tr> <tr> <td width="100%"> <font face="Verdana, Arial, Helvetica, sans-serif" size="2">Washington, USA (Newswise): Success isn't always measured in dollars and cents. But does a company's non-financial performance measures reveal anything about the future bottom line? That's the question Raj Mashruwala at the Olin School of Business at Washington University in St. Louis addressed with a colleague in a recent study. The finding: there's definitely a link — but only when the competition is stiff. <br> <br>For more information, please visit: <br><a href="http://www.newswise.com/articles/view/529985/?sc=dwhp " target="blank">www.newswise.com/articles/view/529985/?sc=dwhp </a> <br></font></td> </tr> </table> </td></tr> </table> <script type="text/javascript"></script> <script type="text/javascript" src="<http://pagead2.googlesyndication.com/pagead/show