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Predictive text and localization key to mobile phone market
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London, UK (Inquirer): Everybody knows the next two billion mobile phones will come from emerging markets. The trick will be to use predictive text to raise typical users revenues, according to predictive text specialist, Tegic. The company points to research that has shown that in India, those using Tegic's T9 predictive text input sent 29.5 messages per week whilst those who didn't sent a mere 18.1 messages. Ray Tsuchiyama, vp for emerging markets with Tegic, reckons the key to his company's success has been supporting local languages.
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www.theinquirer.net/default.aspx?article=38169
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