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Market survey
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Pennsylvania, USA: Research and Markets have published a comprehensive demographic study of the Russian-language market in Pennsylvania. The study includes market size and proportions data, age and income group distribution, household size, ethnic substructure and comparison to the other Eastern-European segments of the market, and other data required in order to enter the Russian-language market in the State of Pennsylvania.
Excerpt: "The Russian-language market is one of the most attractive ethnic markets in the US not only because of its large size, but also because of high disposable income, loyalty of the consumers and low propensity to save. State of Pennsylvania has one of the largest Russian-speaking communities in the US. This community is geographically concentrated, which makes it a very attractive market, because the community has similar preferences and very few communication channels."
For more information, please visit:
www.researchandmarkets.com
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